Reasons for Using ID
Marketing
Penetrate new markets
Increase market share
Increase sales revenues
Ensure product differentiation in the market place
Reduced time to reach market
Product Development
Increase perceived value of the product
Reduce the risk of new product innovation
Improve functionality of the product
Improve ease of use
Improve appearance and ergonomics
Better serviceability of products
Financial Performance
Increase profitability
Reduce manufacturing costs
Manufacturing Processes
Design for simplification of assembly
Design for manufacturability
Utilize cost effective materials
